Inheriting the traditional wisdom of its own country, combining the current situation of modern Chinese characteristics and the company's own characteristics, Shenzhen Ningboer Technology Co., Ltd. has formed its own corporate culture, which includes the following aspects:
Interpretation of the characteristics of Nimbr
nimbr The transliteration of "nimbr" retains the original German meaning, and "agile" has become the corporate characteristic of Ningboer Technology Co., Ltd. Its meaning can be interpreted as follows: externally "sensitive" to understand customer market needs, and then quickly "quick" to develop products that meet customer needs, quickly occupy the market and provide timely and thoughtful after-sales service; internal "sensitive" to self-examination Knowing, "quick" in self-improvement and learning innovation. To sum up, "mind" means knowing the enemy and knowing oneself, and "quickness" means "agility" in the implementation of innovation.
nimbr The Chinese transliteration of "Ningboer" in the words "Ning" and "Bo" captures the first words in the two sentences of "Ningboer" in traditional Chinese culture, "Ningboer". People's interest in inheriting Chinese learning and wisdom.
"People" refers to others, and "ben" has dual meanings of the root and the self-that is, me. Taking "people" as the "root" refers to letting go of the "self" as the center, breaking the narrow concept of "self-respect", and establishing the concept that the value of "self" is reflected through "people" - the identity of others and social needs; emphasize The core of the improvement and perfection of the corporate concept lies in the equality between "people" and "me" - people have no distinction between superiority and inferiority, and there is no difference between big and small. There are no big things in the world, all are important things.
Specifically, the company emphasizes equality in three aspects:
① Equality of personality: There is no distinction between employees in the company's internal positions, no major or minor matters, only the division of labor and responsibilities are different. Every employee is respected and every position is important.
② Equality of emotion: There is no difference between employees, only the difference between the fulfillment of responsibilities. Practice the humanistic care of managers for employees, mutual assistance and responsibility-fulfillment interaction among employees.
③ Equality of achievement: equality of development opportunities and benefits. Pay attention to the cultivation and improvement of each employee's internal quality, so that each employee can achieve a year-on-year increase in wealth. Between enterprises and partners and customers: equality and mutual benefit.
Require employees to speak and act from the customer's standpoint, and do not do to others what they do not want; Strive to build the reputation of enterprises and products.
Every customer of a company, every product, every service counts.
Between enterprises and enterprises: Promote strengths and avoid weaknesses, create healthy competition, become more refined and stronger, and build a pivotal enterprise in this industry.
Emphasis on righteousness and profit
Based on the establishment of the concept that the value of "I" is reflected by "people" - the recognition of others and social needs, the company advocates "focusing on righteousness, seeking profit from righteousness, and paying equal attention to righteousness and benefit". The company's spiritual civilization construction focuses on advocating and urging every employee to shoulder family obligations, perform company responsibilities, and assume the "social power" represented by the company - creating wealth, providing high-quality and low-cost products that the society needs, and social productivity. develop this obligation. While we shoulder family obligations, perform company responsibilities, and undertake social obligations—creating wealth, families, enterprises and society naturally recognize and reward us with salary bonuses, salary increases, promotions, and respect.
This philosophy focuses on fostering a sense of responsibility. Specifically, we emphasize:
Regarding the family, we advocate and practice "my responsibility for the prosperity of the family". In addition to honoring our parents, everything is prosperous in the family. If there is a problem with the harmony of the family, we should also ask ourselves whether we have fulfilled our responsibilities.
For enterprise companies, we advocate and practice "my responsibility for the rise and fall of the company". The company's product development, product quality, after-sales service, housekeeping, whether each of our employees has fulfilled their responsibilities, and often self-examine the shortcomings, rather than shirk responsibility.
For the country and society, we advocate and practice "my responsibility for the rise and fall of the world", and ask ourselves at any time whether there are deficiencies in our industry and whether "I" has fulfilled its responsibilities. For example, why do we do not have high quality door closers in Japan? This is the responsibility of our company. We have to do everything possible to develop high-quality, low-cost and competitive products to occupy the market and serve the society.
Gratitude and win-win
Gratitude is the daily implementation of equality and love, the use of wisdom, and a win-win situation is the ultimate goal. Always have a grateful heart, first thank my parents for their nurturing grace, and start with filial piety; I am grateful to the company for providing me, and I am grateful to my colleagues for their help and understanding. I am grateful to the society for providing me with a stable environment and abundant materials for consumption. I will work hard to create more abundant, high-quality and low-cost new products for others and the society, and provide more timely and thoughtful services. Only by always being grateful at work and in daily life, can we always remember and practice our obligations to the family, company and society, and it is also possible to truly achieve a win-win situation for employees, the company and the society.
Taking "people" as the "root", combining justice and interestsThe company's core values
Sincerity can turn stone into gold
The core is the words "fine" and "honest", which are the condensation of "fine and honest". In the development and growth period of the company's entrepreneurship, "sincere" is the specific implementation of the duties and obligations of "people" to "me". The ultimate goal of a win-win situation. "Sincerity" is the core of Nimbor spirit.
Fine and honest
It is composed of four aspects: "fine", "fine", "honest" and "trust". It is the specific implementation of the core concept of "people" as the "basic" enterprise and the "equal emphasis on righteousness and profit". It is true gratitude, and the goal of win-win can also be achieved.
Its four aspects refer to:
“refined”：The research and development and production of products keep improving, so as to achieve quality and quantity, and expand market share;
“fine”：The work process pays attention to details, and the service is timely and thoughtful;
“sincere”：Be loyal to your internal duties and perform your duties with due diligence;
“trust”：Be faithful to others.
Expansion of "Sincerity can turn stone into gold"
Develop wisdom, always cherish equality and love,
Build a whole system, take righteousness for profit and take responsibilities seriously,
Continuous learning, innovative products and reputation,
Refinement and integrity, thanks to the society for a win-win situation.
3rd Floor, Building B, Building A, Haoyuan East Industrial Park, Xuexiang, Longtian District, Shenzhen, Guangdong, China